The future is emotional

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Human jobs in the future will be the ones that require emotional labour: currently undervalued and underpaid but invaluable.

Early last year, the World Economic Forum issued a paper warning that technological change is on the verge of upending the global economy. To fill the sophisticated jobs of tomorrow, the authors argued, the ‘reskilling and upskilling of today’s workers will be critical’. Around the same time, the then president Barack Obama announced a ‘computer science for all’ programme for elementary and high schools in the United States. ‘[W]e have to make sure all our kids are equipped for the jobs of the future, which means not just being able to work with computers but developing the analytical and coding skills to power our innovation economy,’ he said.

But the truth is, only a tiny percentage of people in the post-industrial world will ever end up working in software engineering, biotechnology or advanced manufacturing. Just as the behemoth machines of the industrial revolution made physical strength less necessary for humans, the information revolution frees us to complement, rather than compete with, the technical competence of computers. Many of the most important jobs of the future will require soft skills, not advanced algebra.

Back in 1983, the sociologist Arlie Russell Hochschild coined the term ‘emotional labour’ to describe the processes involved in managing the emotional demands of work. She explored the techniques that flight attendants used to maintain the friendly demeanours their airline demanded in the face of abusive customers: taking deep breaths, silently reminding themselves to stay cool, or building empathy for the nasty passenger. ‘I try to remember that if he’s drinking too much, he’s probably really scared of flying,’ one attendant explained. ‘I think to myself: “He’s like a little child.”’

Today, the rapid shrinking of the industrial sector means that most of us have jobs requiring emotional skills, whether working directly with customers or collaborating with our corporate ‘team’ on a project. In 2015, the education economist David Deming at Harvard University found that almost all jobs growth in the United States between 1980 and 2012 was in work requiring relatively high degrees of social skills, while Rosemary Haefner, chief human resources officer at the jobs site CareerBuilder, told Bloomberg BNA in January that corporate hiring this year would prize these skills to a greater degree than in previous economic recoveries. ‘Soft skills,’ she said, ‘can make the difference between a standout employee and one who just gets by.’